Career Summary: Over 30 years experience in the Fragrance and Flavor industry. Managed successfully local, regional and global businesses before the opening of my own consultancy in 2005, Nose About LLC, a network of globally spread experts in sensorial marketing development activities, from consumer insight to package design presently focused on the Beauty and Well-being industry.
Areas of Expertise:
Fluent in six languages and having lived and worked in five countries over three continents I have a strong understanding of cultural codes and global opportunities and act consequently as a facilitator in International negotiations and as a guide to companies looking to expand globally. Main geographic areas are the Americas, Western Europe and India.
Long experience and capacity to connect and create trust and a working relation between top management of companies and creative craftsmen: designers, artists, celebrities.
Strong focus on Innovation leads me to act as an agent of change, provoking my clients to look at other disciplines and the world for inspiration and generation of new ideas.
Having co-founded in the 1990s a School on Creativity, the Universita' dell'Immagine, in Milan, Italy, and still teaching at times, I work and communicate easily with the new generations.
A contributor to Sturm und Drang, a global consumer insight agency.